Side Effects

Side Effects posterEndgame Ent./Open Road (2013) 106 min. R

Director: Steven Soderbergh

Screenplay: Scott Z. Burns

Cinematography: Peter Andrews

Editing: Mary Ann Bernard

Production Design: Howard Cummings; Set Decoration: Rena DeAngelo

Costumes: Susan Lyall

Score: Thomas Newman

Stars: Jude Law (Dr. Jonathan Banks), Rooney Mara (Emily Taylor), Catherine Zeta-Jones (Dr. Victoria Siebert), Channing Tatum (Martin Taylor), Vinessa Shaw (Dierdre Banks), Ann Dowd (Martin’s Mother) 

The buzz around Side Effects, Steven Soderbergh’s latest, centered on its being announced as his last movie before leaving the industry to answer the call of the higher arts. It was an ingenious marketing gimmick. Advertising Side Effects as his endgame raised its appraisal value exponentially. Viewers were made to feel as though this were their final chance to seek out a Soderbergh film on the big screen, at least until his earlier work is re-released in 3D. The canny director is already exercising the most salient aspect of selling art, by exploiting the fact that a master’s work always increases in value after he passes. Soderbergh is no fool; like his onscreen characters he knows how to manipulate the market. Continue reading

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